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Excite Mail Becomes Easier for Users With Shift to '' Domain

Millions of Web-Based Email Users Call Excite Home Base

REDWOOD CITY, Calif., Dec. 2 /PRNewswire/ -- Excite, Inc. today announced that the company will give its millions of Mail Excite users a shorter email address with the evolution from the company's MailExcite to its new Excite Mail. Effective immediately, users who previously had email addresses will now simply be able to use addresses.

The new Excite Mail is located at, or accessible through Excite's front page at The site offers a simpler, easy-to-use interface and quicker performance for users.

For existing Excite Mail users, the domain will continue to work; all mail sent to a user's mailexcite address will be automatically forwarded to their new address. Excite employees have already transitioned from the domain to an internal domain system. Since Excite's free, Web-based email service launched in July 1997, the company has signed up millions of email users.

Free Business Cards Along With Free Email

To celebrate the launch of Excite Mail, Excite will give away free business cards to the first 10,000 Excite Mail users who sign up for the promotion. The promotion, done in collaboration with iPrint, will run from late November until the 10,000th user has signed up. Each early registree will receive 100 free business cards prepared using information provided by the user on a standard template. Further details, and rules, can be found at

"We changed the addresses for Excite Mail users to offer users a shorter, simple and fun email address," said David Sze, vice president, corporate strategy. "Not only does it associate the user much stronger with our brand and service, but it's also that much simpler to remember."

About Excite, Inc.

Excite, Inc. is a global Internet media company that attracts over 19 million unique consumers monthly to its flagship portal services, and, and specializes in the delivery of highly targeted marketing solutions through its subsidiary MatchLogic, Inc. One of the best known brands on the Internet, the Excite brand is now recognized by more than 50 million Americans. Excite offers services in ten countries and personalization in four; the company has joint ventures with Itochu for Excite Japan, Liberty One for Excite Australia, Telecom Italia for Excite Italy and a pending joint venture with British Telecom for Excite UK. Excite, Inc., founded in 1994, is based in Redwood City, Calif.

For more investor information on Excite, please call our shareholder services hotline at 888-924-XCIT (9248).

(Unique user and brand recognition statistics quoted are from, respectively: Relevant Knowledge, Opinion Research Corp.)


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